boAt

Founded in 2016 by Aman Gupta and Sameer Mehta in Gurgaon, India, boAt Lifestyle emerged as India's number 1 audio and wearable brand after identifying significant gaps in India's audio and wearable market for young consumers seeking affordable, stylish products. Under the leadership of co-founder and CMO Aman Gupta (a judge on Shark Tank India and former KPMG management consultant with an MBA from Indian School of Business) and CEO Sameer Mehta (who previously co-founded gaming brand RedGear), boAt has grown from a bootstrapped startup with initial capital of Rs 30 lakh to become a leading consumer electronics brand competing with global giants like JBL and Sony. Starting with manufacturing and selling cables, the company quickly evolved its trajectory to focus on headphones, wireless headsets, portable speakers, and home audio products with their signature 'super extra bass' sound profile. The company operates with over 15,000 employees across India and maintains a 120-person strong R&D team while creating over 4,000 manufacturing jobs, serving their passionate customer base known as 'boAtheads.' boAt's product portfolio spans wireless earphones, neckbands, headphones, speakers, smartwatches, and charging accessories, all designed specifically for the young Indian demographic. With 375,542 followers on LinkedIn and strong market presence, boAt has successfully positioned itself as a homegrown brand that understands local preferences while delivering international quality. The company maintains active careers programs with 83% employee satisfaction according to Glassdoor reviews, highlighting their positive company culture, flexible working hours, and strong work-life balance. Operating from their Gurgaon headquarters, boAt continues to innovate in the audio and wearable technology space while maintaining their mission to provide trendy, bass-heavy audio solutions that resonate with India's youth market.