Fresh 'n Rebel was founded in 2013 by CEO Pim Schoonenberg and co-founders who felt something was missing in the audio accessories market. Based in Rotterdam, Netherlands (Linatebaan 101), they were the first to connect audio and IT to fashion and lifestyle. The company creates Dutch design mobile audio and IT accessories including Bluetooth speakers, headphones, earbuds, power banks, and cables in distinctive colors. With approximately 20-46 employees generating $5.5 million annual revenue, they operate across Netherlands, Belgium, France, Germany, UK, Poland, Spain, Portugal, and Italy through major retailers and their webshop. Fresh 'n Rebel focuses on making technology fashionable and accessible, targeting young consumers who value both style and functionality in their tech accessories.