Advance Paris Introduces LINK Cable Series Featuring High-Quality OCC Copper

3 April 2025 by Mike Danyk

Advance Paris, a renowned French audio manufacturer known for its affordable yet high-quality products, has unveiled the LINK Cable Series. This new range of hi-fi cables is meticulously designed to deliver exceptional sound performance across various audio setups. Despite the recent tariffs imposed on European imports, Advance Paris has maintained competitive pricing, making the LINK series an attractive option for audiophiles seeking quality without breaking the bank.

The LINK lineup encompasses a comprehensive selection of cables, including speaker, RCA, XLR, subwoofer, Toslink optical digital, and coaxial cables. Engineered with Ohno Continuous Cast (OCC) copper boasting 99.9999% purity, these cables ensure ultra-pure signal transmission for clear and accurate sound reproduction. Each cable is equipped with high-quality metal connectors, providing durable and reliable connections that stand the test of time. Additionally, the cables feature a black woven nylon sheath, offering protection against electromagnetic interference and enhancing overall durability.

Advance Paris has a longstanding history in the audio industry, having been established in 1995 originally as Advance Acoustic. The company has expanded its expertise from speaker manufacturing to electronics, introducing its first integrated amplifier in 2003. The LINK Cable Series represents a strategic move into the U.S. market, complementing their entry-level and mid-tier components. By offering cables that align with the development of their electronics, Advance Paris ensures seamless integration and optimal performance for consumers.

One of the standout aspects of the LINK series is its pricing strategy. Unlike many high-end cable manufacturers that offer exorbitantly priced products, Advance Paris has eschewed the trend of inflating prices for features like Ethernet and power cables. This approach resonates with audiophiles who value performance and quality without the unnecessary markup. The LINK cables are available in a variety of models, with prices ranging from $69 to $549, catering to a wide range of budget preferences.

The LINK Cable Series is set to make its global debut at AXPONA from April 11–13, 2025, followed by an appearance at the Munich High End Show in May. With a solid reputation and a commitment to delivering value, Advance Paris is poised to make a significant impact in the U.S. audio market. For more information, interested buyers can visit playbackdistribution.com or AdvanceParis.com/en.

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