Samsung & CANVAS HiFi is a strategic partnership launched at IFA Berlin 2025 between Samsung Electronics, the world's leading TV manufacturer, and Danish audio brand CANVAS HiFi. The collaboration created The HiFi Frame, a minimalist all-in-one TV and speaker system combining Samsung's premium 4K/8K Neo QLEDs (55-85 inches) with CANVAS's 24-liter soundbar featuring dual 6.5-inch woofers and BACCH 3D technology from Princeton University. Priced €5,000-€10,000 in Europe, the system includes collaborations with Danish artist Carsten Beck for custom designs. CANVAS CEO Laust Nielsen and Samsung's Knut Eirik Rornes lead this partnership targeting design-conscious consumers seeking integrated audio-visual excellence. Available internationally from October 2025, The HiFi Frame represents both companies' vision for seamless home entertainment that merges technical innovation with Scandinavian design aesthetics.