
Sony introduces the new Bravia 8A OLED TV without prior announcement, creating intrigue among consumers in Germany and the UK.
The Bravia 8A features identical technology to its predecessor Bravia 8, utilizing LG Display WOLED panels and Google TV platform.
Minor differences include non-backlit remote and reduced Sony Pictures Core streaming service credits compared to Bravia 8.

* Sharp introduces two affordable soundbars, HT-SBW320 and HT-SB304, both supporting Dolby Atmos, DTS Virtual:X, and DTS Digital Surround technologies.

* ASUS introduces the ROG Strix OLED XG32UCWMG and XG32UCWG gaming monitors featuring advanced TrueBlack WOLED panels reducing reflections by approximately 38%.

* Apple reintroduces 3D movies in Apple TV with advancements like 4K, Dolby Vision HDR, and HFR 48fps support.

* The IKEA Blomprakt lamp, released in July 2025, combines a LED lamp with an integrated Bluetooth speaker for multifunctional use.