WiiM is an innovative audio streaming brand developed by LinkPlay Technology, founded in 2014 by entrepreneurs with extensive experience from leading technology companies including Google, Broadcom, InterVideo, and Harman, specifically created to make high-quality music streaming products affordable and accessible to everyone. Based globally with operations across Asia, North America, and Europe, WiiM emerged from LinkPlay's years of experience designing wireless technology, software, and hardware for smart devices, recognizing a market need for more affordable, high-quality streaming products while working with major audio brands including Yamaha, Marshall, Edifier, Audio Pro, JBL, and Harman. The company launched their debut product, the WiiM Mini wireless streamer, in late 2021, followed by an expanding product lineup including the Pro, Pro Plus, WiiM Amp, and recently announced WiiM Ultra and WiiM Amp Pro unveiled at High End 2024, all designed to connect entire homes with affordable, high-quality sound. WiiM's technology platform supports high-resolution audio formats, various streaming services, and smart home integration, with products featuring Roon Ready certification and partnerships with commercial streaming service Soundtrack Your Brand for business applications. The brand has successfully expanded into both consumer and commercial markets, launching installation products including the WiiM CI MOD S streamer DAC and WiiM CI MOD A80 streaming amplifier at CEDIA Expo 2024, with strategic distribution partnerships including Origin Acoustics for the United States and Canada markets. Operating under the parent company LinkPlay Technology, which has powered over 10 million smart audio and smart home products worldwide and supplies wireless audio streaming modules to industry leaders, WiiM represents the evolution of a B2B technology provider into a direct-to-consumer brand focused on democratizing high-fidelity audio streaming through innovative yet affordable products that bridge the gap between premium audio quality and mainstream accessibility.
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Qobuz, a French high-resolution music streaming service, commemorates its first anniversary in Japan with exclusive initiatives and promotions.
Special playlists curated by audio industry experts featuring favorite tracks and reference materials are now available for streaming.
Discounts of up to 70% are offered on J-POP, anime songs, classical, and jazz catalogs from major domestic labels until November 30.

Network amplifiers like WiiM Amp Ultra and Bluesound Powernode deliver enhanced sound quality for digital streaming, catering to various budgets and setups.
High-end wireless headphones such as Sony WH-1000XM6 and Bowers & Wilkins Px8 S2 offer advanced features like superior ANC and aptX codec support.
Spotify introduces lossless audio streaming, though questions remain about its technical implementation compared to platforms like TIDAL and Qobuz.

The WiiM Amp Ultra, a flagship streaming amplifier, launched on October 3rd, priced around ¥89,760, and available in two colors: Space Gray and Silver.
Features include a 3.5-inch full-color touchscreen, ESS SABRE ES9039Q2M DAC, dual TI TPA3255 amp chips, and six OPA1612 operational amplifiers.
Equipped with RoomFit room correction, the device uses a smartphone's microphone for precise acoustic tuning based on room characteristics.

Powerful Compact Design**: Delivers 100W per channel at 8 ohms and 200W at 4 ohms in a compact 200 × 75 × 200 mm aluminum chassis with a 3.5-inch touch screen interface.
Advanced Audio Components**: Features the ES9039Q2M Sabre DAC and TPA3255 Class-D amplifiers with ultra-low distortion, 120 dB SNR, and detailed, high-fidelity sound.
Customizable Controls and Room Correction**: Includes a 24-preset EQ, 10-band equalizers, and built-in room correction, with playback managed via a touch screen and rotary knob.

WiiM unveiled the Sound and Sub Pro speakers at High End Munich 2025, targeting Sonos' wireless audio market.
The Sound speaker delivers 100W power with 192 kHz/32-bit streaming, room correction, and versatile connectivity options.
The Sub Pro features an 8-inch driver, 250W output, AI room calibration, and flexible wired/wireless integration.

Qobuz Connect brings high-resolution streaming up to 24bit/192kHz to WiiM devices, rivaling Spotify and Tidal Connect.
Gapless playback functionality is achieved for most transitions, with minor issues slated for future firmware fixes.
Compatibility depends on device and app versions, with firmware and app updates required for specific setups.

WiiM’s Vibelink Integrated Amplifier is their first standalone amp without built-in streaming for increased system flexibility.
Offers 100W per channel into 8 ohms with broad analog and digital input compatibility for high-fidelity performance.
Compact design enables seamless stacking with other WiiM devices and compatibility with various streamers like Bluesound Node.

WiiM Amp offers all-in-one streaming and amplification with support for multiple services and high-res audio for ~$299.
Sony SS-CS5 speakers deliver balanced, clear sound with a compact design for ~$150, creating a $449 high-quality setup.
Budget-friendly alternatives include Polk Audio T15 ($100), Pioneer SP-BS22-LR ($160), and Micca MB42X ($90), all with unique sound qualities and compact designs.

A classic Thorens 125 mk2 turntable with a Shure V15 Type V MR cartridge spins vinyl with heartfelt precision, capturing every nuance. This analog charm is amplified by the M A Cotter Co PSC2, ensurin

Compact $300 streaming amplifier with 60W per channel at 8 ohms and versatile connectivity, including HDMI ARC, Sub Out, and USB.
High-end audio performance with THD+N of 0.002% and 98 dB SNR ensures distortion-free, studio-quality sound.
Bluetooth remote with Alexa and WiiM Home App support for streaming control and extensive EQ customization.

In this office audio system, sleek Linn Keilidh speakers and a robust Linn Lk100 amplifier promise rich, detailed sound. The Wiim Pro streamer/preamp offers seamless digital listening, while the Denon

WiiM integrates YouTube Music across its devices, such as Ultra streamers and Amp Ultra, enhancing user experience with extensive music library access.
The integration includes features like high-resolution audio, centralized control via WiiM Home app, and seamless device pairing.
Apple AirPlay support is absent on Ultra models, with alternatives like Bluetooth and Google Cast available for Apple users.

Network streamers are specialized devices enabling high-quality audio streaming from online services and local storage to home audio systems.
They feature advanced DACs, with models like Bluesound NODE and WiiM Pro offering enhanced sound fidelity and multi-room capabilities.
Supported connections include RCA, XLR, optical, coaxial, and HDMI ARC/eARC, providing integration with diverse audio setups.
WiiM offers a versatile range of network streamers, including Mini, Pro, Ultra, Amp Pro, and Amp Ultra, catering to diverse audio needs.
The WiiM Mini supports 192kHz/24-bit audio streaming, AirPlay 2, Alexa control, and gapless playback, ideal for budget-conscious audiophiles.
WiiM Pro enhances connectivity with Ethernet, Chromecast Audio, and better processing, while Pro Plus includes an AKM 4493SEQ DAC for superior sound fidelity.
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