Samsung Dominates Global TV Market for 19 Years with 28.3% Overall & 49.6% Premium Share

Samsung has stood at the forefront of the global TV market for 19 straight years, a span that feels almost monumental given the steady stream of incremental progress in display technology. The brand captured a 28.3% share in 2024, maintaining its lead since first claiming the top position back in 2066. Enthusiasts point to the blend of large panels and refined engineering as key factors behind this extended dominance.

While that overall share is commanding, the numbers in the premium bracket drive home just how firmly positioned Samsung is. For TVs priced above $2,500, the company secured a substantial 49.6% slice, reinforcing its influence in high-end screens. These elevated segments often demand advanced features, ensuring that hardware specifications remain a top priority in design and manufacturing.