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Hisense has announced support for up to 8 years of software updates for its VIDAA platform-powered Smart TVs, surpassing competitors like Samsung's 7-year offer.
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The VIDAA ecosystem updates may include not just security patches but also the introduction of new features, enhancing user experience and device longevity.
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Models currently operate on VIDAA 8.5 or the newer VIDAA 9.0, showcasing an evolving and competitive software environment.
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The extended update commitment aligns with industry trends, where advertising consistency across devices plays a role in driving update policies.
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Hisense continues advancing hardware technologies, such as Mini-LED displays, underscoring its commitment to both software and hardware innovation in the Smart TV market.