Skullcandy

Skullcandy Inc. is an American lifestyle audio brand founded in 2003 by Rick Alden and Cris Williams, headquartered in Park City, Utah. The company was born from a chairlift epiphany when founder Rick Alden realized the need for integrated audio solutions that could seamlessly handle both music and phone calls. Starting with the Skullcandy Portable Link debut at the 2003 Consumer Electronics Show, the company has evolved into a major player in the headphones, earbuds, gaming headsets, and Bluetooth speakers market. Before Skullcandy, Alden had entrepreneurial experience in the snowboarding industry, co-founding National Snowboard Inc in 1986 and Device Manufacturing in 1995. Skullcandy went public in 2011 with a $500 million valuation before being acquired by Mill Road Capital for $196.9 million in 2016, becoming a private subsidiary. The brand positions itself as the original lifestyle audio company, deeply rooted in music and board sports culture, targeting consumers who value style, performance, and authentic self-expression. Operating from 6,434 feet elevation in Park City, Skullcandy continues to innovate in audio technology while maintaining its distinctive brand identity and connection to youth culture.