Founded in September 1969 as Qingdao Number 2 Radio Factory in Qingdao, Shandong province, China, Hisense began as a small manufacturer producing radios under the 'Red Lantern' brand name. The company transitioned to television manufacturing in 1978 with the CJD18 model, officially rebranding from 'Qingdao brand' to 'Hisense' in 1993. Under the transformative leadership of former president Zhou Houjian, who initiated radical changes in 1992, the company evolved into Hisense Group in 1994. Today, led by Chairman Jia Shaoqian and President Fisher Yu, Hisense has grown into a global consumer electronics giant with over 90,000 employees worldwide and 14 industrial parks across China, Czech Republic, South Africa, and Mexico. As China's largest TV manufacturer by market share since 2004 and the world's fourth-largest TV manufacturer in 2023, Hisense produces televisions, refrigerators, air conditioners, washing machines, and other household appliances sold in over 200 countries. With revenue of approximately RMB 170 billion ($24 billion) in 2022, Hisense maintains offices and factories globally, establishing itself as one of the leading, most trusted consumer electronics brands worldwide.
Hisense has introduced two innovative Mini LED TVs: the 116U75QG and the 100UX, featuring high-end display and functionality specifications.
The 116U75QG boasts a 116-inch VA-panel with Mini LED Pro backlighting, delivering 90% DCI-P3 color space and supporting Dolby Vision, HDR10+, and HLG HDR formats.
The 100UX employs proprietary RGB-MiniLED technology, achieving 8000 nits peak brightness and 100% BT.2020 color gamut coverage for superior visuals.
RGB Mini LED technology, as LCD-based, features improved brightness and color rendering, with increased dimming zones for enhanced picture quality.
OLED TVs remain technically superior due to self-emissive properties, offering precise HDR and consistent image quality, especially during gaming.
Sony showcased RGB Mini LED models in early 2025, joined later by Samsung, Hisense, and TCL.
Hisense introduces the E7Q TV featuring Obsidian Pro panel with Black Screen Pro coating, achieving only 1.8% reflection for deep blacks.
The screen supports a peak brightness of 7000 nits, ensuring vivid visuals even in brightly lit environments.
U+ Mini LED technology with 4224 dimming zones delivers precise lighting control and exceptional image detail.
NEXTGEN TV introduces ATSC 3.0, providing free over-the-air broadcasting with features such as HDR, immersive audio, and interactive content.
Broadcasted HDR supports formats like HDR10+ and Dolby Vision, enhancing picture quality with high frame rates up to 120 fps.
Audio upgrades include Dolby Atmos and DTS:X, delivering immersive sound experiences alongside advanced multilingual and emergency alert capabilities.
The Hisense PT1 is an Ultra Short Throw projector utilizing Triple Laser Technology for vivid 4K UHD projection with 110% BT.2020 color coverage.
It supports HDR formats like Dolby Vision, HDR10+, and HLG, along with IMAX Enhanced certification for high-quality visuals.
With a brightness of 2500 ANSI lumens, it can project images ranging from 80 to 150 inches with a 0.2 throw ratio.
The Hisense L9Q Ultrashort Throw Projector features a Triple-Laser Light Engine, achieving up to 5000 lumens brightness and 110% BT.2020 coverage.
It includes a 6.2.2 sound system by Devialet with Dolby Atmos and DTS Virtual:X support, enhancing audio performance.
The projector supports screen sizes up to 200 inches, with features like Auto Screen Alignment and manual Keystone Correction for flexible setup.
The Hisense L9Q ultra-short-throw projector supports screen sizes up to 200 inches and achieves a brightness of 5000 lumens.
With a triple-laser light engine and coverage of 110% of the BT.2020 color space, the device offers exceptional visual performance.
The integrated 6.2.2 Sound by Devialet system includes Dolby Atmos and DTS Virtual:X, delivering immersive audio without additional speakers.
The Hisense L9Q is an ultra-short-throw projector featuring a Triple-Laser Light Engine, producing up to 5000 lumens of brightness.
It supports screen diagonals up to 200 inches and covers 110% of the BT.2020 color space for vivid visuals.
The device integrates a 6.2.2 Sound System by Devialet, offering Dolby Atmos and DTS Virtual:X support.
The livestream hosted by Vitus on YouTube and Twitch provides direct TV & Hi-Fi product consultation and showcases the latest tech insights.
Scheduled on 27.08.2025 at 14:00, the session includes expert advice, current market offerings, and product testing updates.
Viewers can actively engage by asking questions live, ensuring tailored recommendations based on individual preferences and requirements.
LG has removed DTS support from its 2025 TV lineup, marking a shift in its audio strategy.
Dolby audio formats remain supported, while LG explores alternatives like Google's Eclipsa Audio.
DTS removal impacts compatibility with IMAX Enhanced content, affecting Disney+ and other platforms.
The Hisense C2 Ultra 4K projector features compact portability and advanced HDR performance, ideal for movie enthusiasts and gamers alike.
Utilizing a tri-color laser light source and 0.47-inch DLP chip, it delivers simulated 4K resolution up to 300-inch screens.
Compatible with HDR10, HDR10+, Dolby Vision, and IMAX Enhanced, the projector offers broad HDR support for enhanced visual experiences.